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PIVOTAL stories

TOLD WELL

WANT A NEXT LEVEL BUSINESS? THEN START WITH A TRANFORMATIVE BRAND STORY.

My story building and coaching gets results. Like $3M more seed funding than you asked for; All four Shark Tank investors funding your business; A NYT article which maps exactly to your narrative; Landing your first big customer.

Those are just some of the results my clients achieve.

BE UNEXPECTED

I've guided hundreds of unicorn company founders and name-brand leaders through new brand positioning, speaker training, media coaching, and business storytelling which attracts and connects with key audiences.

HERE'S TO THE UNDERDOGS, DISRUPTORS, AND CATEGORY PIONEERS.

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SERVICES

NEED AN INSPIRED STORY PEOPLE  WANT TO TUNE INTO? ON SCREEN OR ON STAGE?

 

My big purpose brand story work and remote media and speaker readiness coaching activates audiences and builds your community.

STORY BUILDING

SPEAKER COACHING

 CONSULTING

WHAT PEOPLE SAY

"Whitney has an authentic voice and knows how to dig into what really matters.

 

She brings an emotional intelligence to positioning and storytelling that’s missing from most B2B messaging.

 

A creative thinker, endgame-focused and client-savvy. Whitney is a pro."


Rebecca White
Senior Marketing Leader - SaaS, Cloud, Open Source/ROW Strategy

"Whitney is a seasoned strategic communications partner.

 

During my time working with her at Sparkpr and Stitch Fix, Whitney stepped in to ensure our speaking and media engagements are the most impactful for our business while working directly with each spokesperson to fine-tune their media chops.

 

She's an expert at the art of conversation as it relates to media interviews, articulate and detail-oriented. All of our spokespeople have been incredibly grateful for Whitney's support, enthusiasm, and energy and our PR team feels lucky they can call her in a pinch. "

 

Kira Sarkisian

Head of Communications | Stitch Fix UK

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"When we engaged with Whitney to create a thought-leadership narrative, it wasn’t just for marketing.

 

We wanted to express what we stand for as a company beyond our product, so our leadership team could communicate it to media, potential customers, and employees.

 

While we all had strong beliefs and ideas, Whitney brought them together into one platform and then teased out the supporting data and stories that made our narrative real. Her collaborative style and ability to really hear us made the process a pleasure!"

 

Aashish Dhamdhere, Vice President of Marketing at Skilljar

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"As critical as media training is for any organization, you'd hardly hear any spokesperson tell you that it is amongst their list of favorite things to do. 

 

However, Whitney has an approach that is impactful, highly engaging, and game-changing. 

 

Every exercise is done with purpose, and every piece of feedback ties back to our business goals in a way that makes the executives eager to evaluate her or his performance.  In my 20 years working in PR, I've never had a team of spokespeople who walked away feeling so motivated to practice and become better speakers and interviewees, and asking when our next media training session with Whitney will take place!"  

Sandra Lo

Global Head of Media and Analyst Relations

"Whitney was instrumental in developing a brand narrative for the Cosmic Crisp® apple that gave us the lifestyle angle we needed.

 

What is different about her approach is finding the heart and soul of a brand.

 

Regardless of the industry, that really matters in today's world and she gets it."

Lisa Hansen, President, Harbor Creative Agency

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THE PEOPLE

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